The new show will be first live weekly auto auction that will be shown in high definition. The show will cover Mecum's marquee event, a classic, competitive auction that will be featuring rare exotic cars, classic cars and high end muscle cars. Mecum's Auto Auction will debut on March 29 at 8 pm Pacific time on the Discovery Network's HD Theater. The first show will feature Mecum's 21st Annual Spring Classic. Over 1000 cars will be auctioned off during the three hour show.
The Mecum's Auto Auction show will be broadcast live in high definition every Saturday. The shows will be broadcast from Indianapolis at the Indiana State Fairgrounds and will feature a weekly auction.. Around sixty cars will be auctioned off live during each Saturday's episode as bidders fight for the rare, classic and high end vehicles available. The series will not only feature muscle and classic car auctions, but will also feature the people behind the classic cars, including the collectors and restorers. The show will also feature behind the bidding drama and in depth profiles of available cars.
"'Mecum Auto Auction: Muscle Cars and More' will showcase our highly-spirited automotive auctions, which blend some of the best dramatic elements of sports, reality and game shows. Each auction features real buyers and sellers in a competitive display of bidding prowess, while contemplating the crucial car-by-car question of 'What's it worth?',” said Mecum Auction Company's CEO Dana Mecum,
HD Theater Vice President and General Manager Clint Stinchcomb was as enthusiastic as Mecum. "HD Theater is excited to partner with Mecum Auction Company and present the dynamic live action of their collector car auctions," he said. "Mecum Auto Auction represents our commitment to transport HD Theater's viewers to compelling live events and capture in HD the meticulous craftsmanship and artistic detail of these spectacular cars."
With main headquarters in Marengo, Ill, The Mecum Auction Company is entering its third decade of auctioning off collectable cars. They specialize in Corvettes and muscle cars in addition to producing the annual Bloomington Gold Corvettes USA car show. The show celebrates its 35th anniversary this year. Mecum Auction Company plans to present an manage fourteen car auctions across the United States in 2008. Its 50,000 car will be sold at auction this spring.
HD Theater is part of the Discovery Network an is the first 24 hour network to broadcast exclusively in 1080i and digital surround sound.. HD Theater presents adventure, nature, technology and world culture programming. The Discover Network reaches over 1.5 billion people worldwide and features such popular channels as the Discovery Channel, the Science Channel and HG Theater.